When Harley-Davidson initially released information and images of the all-new Harley-Davidson Softail® range, everybody took notice.
As if to underline what we already knew, the Harley-Davidson® Fat Bob® has scooped the award for Best Cruiser from the coveted Auto Trader Best Bike Awards 2018.
With the Auto Trader awards proving to be bigger than ever this year, the event featured even more contenders from diverse manufacturers and across a broad biking spectrum; from touring to trackside toys, to go anywhere adventure bikes and learner legal two-wheels.
The Harley-Davidson® Fat Bob® was the judge’s undeniable favourite in the Best Cruiser category, going on to beat two other so-called custom cruiser competitors in the final three choices. Auto Trader judge, Phil West put it best by saying: “When it comes to cruisers, there is one name head and shoulders above the rest, and that is Harley-Davidson. A new Softail family for Harley in 2018 is massive news. If you thought Harleys were bikes from a different era, they’re now bang up to date!”
The Auto Trader judging panel rode thousands of miles to test over 36 models and compile the year’s list of the most impressive bikes on the market. Features such as reliability, running costs, appearance, practicality, performance and technical advancements were all considered by the judges as they put together a well-informed list of category winners.
Auto Trader’s Best Bike Awards aim to help every motorcyclist find their ideal motorcycle. With 13 categories and 16 manufacturers, Auto Trader Best Bike Awards 2018 reveal the best machines on two-wheels, whether you’re a first-time rider looking for a humble 50cc, or a rider looking for style, ability and status that only Harley-Davidson can deliver.
For further information on any of the new 2019 range of Harley-Davidson motorcycles, feel free to call in at Cheltenham or Oxford Harley-Davidson and talk to our friendly, knowledgeable staff, where we also have the Fat Bob® 107 and 114 award-winning models available from stock.