Harley-Davidson® News & Offers

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To celebrate the milestone of the 115th Anniversary of Harley-Davidson® Motor Company we have some seriously cool limited edition merchandise available. We have shirts, caps and wallets as well...

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If you're a Guns N' Roses fan, you'll be excited to discover that we have a limited number of Harley-Davidson® Guns N' Roses t-shirts and hoodies available at Blade Harley-Davidson® to...

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Experience true authentic Harley-Davidson® custom soul combined with a fusion of power, agility and handling in the latest Softail® range. To celebrate the launch of these amazing machines, join us...

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At Cheltenham and Oxford Harley-Davidson®, we’re making it easier than ever to get on a brand new MY17 Harley-Davidson® Sportster® 883 model. Choose from the ever popular Iron 883™ and...

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Fri, 14 Jul 2017

Dirt Quake 2017 was held over two days at Kings Lynn’s Adrian Flux Stadium, the entry list for every group and genre of flat track racing was full to...

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We're hosting an Open House and we want you to join us at our showroom in Cheltenham on the Sunday 2nd July between 10.00am and 4.00pm! We've got a...

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Time to stock up on Harley-Davidson summer essentials! We have a massive 2017 casual wear shipment arriving any day now, to make way for this new product we have...

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At Cheltenham and Oxford Harley-Davidson we have nothing but good news! Today’s good news is that from now until 31st June 2017, we’re offering you the chance to get...

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Take a test ride on one of the fantastic Harley-Davidson® Dark Custom® range of motorcycles between now and June 30th 2017 and you could get more than you bargained...

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With the new Harley-Davidson® Street Rod™ due to arrive in our showroom on 4 May for our exclusive reveal, we’ve been keeping an eye on the first ride reports...

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Wed, 26 Apr 2017

There's nothing better than adding finishing touches to your motorbike to truly make it your own unique ride. Whether you're looking to strip it down to customise it from...

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Wed, 26 Apr 2017

Feast your eyes on one of the best selections of pre-owned Road Kings, now available for you to ride away from the King of all Road Kings, Harley-Davidson Cheltenham...

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Gear up and get ready to ride away this summer with a brand new pair of CE Approved gloves, now in stock for men and women. Designed to keep...

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Wed, 26 Apr 2017

As the evenings draw out and the temperature continues to rise, get your motorcycle ready for its next ride with a full Pre-Season Health Check, now available for you...

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Get into the summer spirit this season with Harley-Davidson Cheltenham and Oxford. We've got a whole new selection of special offers now available for you to take advantage of...

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As preparations commence for the highly anticipated Harley-Davidson® Euro festival of the year, we're pleased to announce that when you purchase your Euro Festival ticket online, you'll be able...

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New for 2017, the Harley-Davidson® Street Rod™ is set to raise eyebrows and reset expectations. Grown from the Street platform, it’s built to thrive in the city – and...

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Our new address is; Oxford Harley-Davidson Unit 9 Nuffield Way Abingdon Oxon OX14 1RL Same phone number; 01865 574900 Weā€™ve finally ā€˜moved inā€™ to our new dealership! There are a few details still to finish so please...

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Tue, 21 Feb 2017

There’s only one way to truly appreciate a Harley-Davidson® - ride one. So start your adventure today aboard a new Harley-Davidson® Touring motorcycle and 'Discover More' in 2017, with a...

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Performance Triumph and Cheltenham Harley-Davidson are pleased to be supporting and exhibiting at Prescott Bike Festival 2017… The 7th annual Prescott Bike Festival is back, bigger and better than ever,...

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The nights are starting to draw out and the temperature is finally on the rise, this can only mean one thing... the riding season is nearly upon us. To...

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Thu, 02 Feb 2017

Get ready for the coming season with our Harley-Davidson Pre-Season check. For only £49.99 we carry out the following safety inspection including: • Checking all Lights are in working order •...

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Check out our new menu price servicing which provides detailed descriptions of what’s involved in your routine service work, as well as accurate prices from Harley-Davidson direct. Not only...

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Believe it or not, Mum is bored of getting the same-old supermarket flowers, box of chocolates and perfume. Get her something she'll really want and show her your appreciation...

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Here at Cheltenham and Oxford Harley-Davidson we’re not having a January promotion or flying bunting and offering cheap gimmicks… No, instead we pride ourselves in great customer service and offer...

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Alan Reed - General Sales Manager - Bio Any challenge is a challenge, so when Alan Reed’s father offered up a £100 incentive for him to get an apprenticeship at...

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Simon Bazier - Technician - Bio With a Jawa moped to run riot with at 10 years of age and kick-starting Simon’s love of motorcycles, he’s never looked back. 27...

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Whether it’s slimming down or beefing up, we have everything you need to help you stick to your New Year’s resolution in 2017 and our way makes for far...

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How would you like to buy the Harley-Davidson® of your dreams in January and not make a payment until March with our fixed rate 9.9% APR finance offer? We’ll great...

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Your riding season doesn’t need to end now.  Take a test ride on any Harley ® motorcycle at Cheltenham & Oxford Harley-Davidson in October and November, and you could win...

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Blade Motorcycles are delighted to announce the relocation of its current Harley-Davidson dealership to a new state of the art premises in January 2017. The new dealership will be...

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More power. More comfort. More control. Those are the three things Harley-Davidson customers around the world have been asking for from our Touring machines and, once again, the iconic...

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Harley-Davidson® Custom Vehicle Operations™ (CVO) models are famed for combining prestige and performance and for 2017 there are three limited-edition factory-custom motorcycles available. Two of the three are enhanced by...

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Welcome to a new era of Touring. Powered by the all-new Milwaukee-EightĀ® engine, the new 2017 touring range has been revamped by the addition of the most powerful engine...

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 We’re proud to introduce the next generation of Harley-Davidson® V-Twin engines to our Touring line: the all-new Milwaukee-Eight™ 107 and Milwaukee-Eight™ 114 engines. Their iconic look, distinctive sound and massive...

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Cheltenham Harley-Davidson offer state of the art dealership facilities and not only do we cater for Harley® riders in the Cheltenham and Gloucester areas we also cover Worcester and...

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Wed, 27 Jul 2016

The 7th August 2016 is  time to raise a glass and celebrate one of man’s best ever creations. Our advice would be to do it with friends and Harley-Davidson...

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There’s plenty of riding season left and many ride outs and rallies to attend! So, for your peace of mind we’re offering a comprehensive General Safety Check for only...

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Here are 2000 reasons to buy your next Harley-Davidson Touring bike from Oxford and Cheltenham Harley-Davdson With our 'Blade Bonus' of up to £2000 deposit contribution... Electra Glide Ultra Ltd £21,845 on the...

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Own city streets. Own wide open spaces. Ride a harley-davidson® motorcycle for less than you may think with our flexible finance packages. Take the test ride of your dreams....

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Cheltenham and Oxford Harley Davidson have managed to acquire black or Chrome screaming Eagle exhausts that will complement your Sportster and give it that Harley authentic sound whilst being...

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Tue, 10 May 2016

We are offering the Harley Davidson FXRG performance riding jeans at an incredible £190 normally £352 save £162! These  riding jeans are well regarded as some of the best...

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Here at Cheltenham and Oxford Harley-Davidson we are looking forward to receiving another affordable model into the Sportster range the New Harley- Davidson Roadster, which is inspired by classic...

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Wed, 20 Apr 2016

Don’t miss the opportunity to own one of these incredible machines, now available to order; Fat Boy S and Slim S – both with a Twin Cam 110cu Screamin’...

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The new touring season is on the horizon, so what better way to mark it than with a once-in-a-lifetime touring prize?      We’re giving you and a friend the chance to...

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Once again, we’re proud to sponsor the Prescott Bike Festival on April 17th. The Festival really has established itself as being the place to be at the start of...

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Harley-Davidson® iconic Sportster® Iron 883™ provides platform for competition-led Dark Custom creations Harley-Davidson dealers across Europe, Middle East & Africa (EMEA) are set to compete for the title of top...

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Cheltenham Harley-Davidson now has two fully qualified MOT test specialists with full MOT testing facilities. So, we can offer MOT testing on all makes of bikes in Cheltenham and...

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If you don’t currently ride a Harley-Davidson and have ever thought “I wonder what they’re really like”, then now is a great time to act on it. We want to...

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Tue, 16 Feb 2016

Believe it or not, Mum could be bored of flowers, chocolate and perfume, make sure you show her how much you really appreciate her by getting her a kick-ass...

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Nothing shows true love like treating your other half to something they really want. If your budget can’t quite stretch to a shiny new motorbike then don’t worry, we...

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Fri, 05 Feb 2016

If you’re touring on your motorcycle, chances are, you’ll be in the saddle for many hours at a time. That’s why, at Cheltenham and Oxford Harley-Davidson, we’re offering extended test...

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Mon, 11 Jan 2016

If your Harley-Davidson® is due for a service, don't delay and call us today to enjoy a complimentary MOT upon booking your service. Get ready for the warmer weather...

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Did you know once a battery drops below 7 volts the chances of restoring it are only 5%, with a Harley Battery costing around £150.00 it makes real sense ...

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Premium Ride Emulsion Shocks - £650 fitted We have a great opportunity to for you to experience a comfortable and confidence-inspiring ride no matter the road conditions with the all...

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Imporant Notice to all Cheltenham Harley-Davidson® customers! Cheltenham Harley-Davidson® will be closed for a 6-hour training session for all Staff on the 18th November 2015. We are ultimately committed to constantly...

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Be Safe, Be Seen this Winter and Light the way with 'Daymaker' fitted free.. yes Free! Why not extend your riding season this year with the Harley-Davidson day maker lights.  These...

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Mon, 09 Nov 2015

Winter storage – Let us take care of your pride & joy over the winter months, we’ll remove your battery and maintain it on a battery conditioner for the...

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Mon, 09 Nov 2015

Do you have a dream custom Harley in mind or a custom project that you’ve been meaning to finish, but simply don’t have the time? Then why not contact us...

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Mon, 09 Nov 2015

During the winter months, November to February we’re delighted to offer the following superb packages on engine performance upgrades for your Harley-Davidson Every upgrade receives a complimentary £200 Clothing and...

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The day of the new big twin. Our new big twins have arrived and this is your chance to get up close and personal at our special launch event. Whatever plans...

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Hi I’m Alan Reed, Dealer Principal at Oxford Harley-Davidson and I took the opportunity to try the all new Harley-Davidson Street 750 for my journey home from Oxford to...

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Friday September the 18th 9am-6pm Sat 9am-5pm to Sunday the 20th 10am - 4pm is going to be one of the best times to visit Cheltenham Harley- Davidson &...

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Tue, 08 Sep 2015

It’s in a new home, but with some familiar faces…The 2015 version of the ‘SofER’ rally established for a decade was, for the first time in the grounds of...

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Join Blade Motorcycle at the very first Shelsley Bike Festival on September 13th. We’ll be displaying the latest model bikes and may even run the hill too! Including; Best line...

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After a tumultuous week of weather the sun shone on Newlands Park just outside Bishops Cleeve where we proudly supported the first Midcounties Co-operative Cheltenham Family Fun Day on...

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Fri, 31 Jul 2015

The all new Street™ 750 features new liquid-cooled 749cc Revolution X Engine and cool dark looks at an affordable price Harley-Davidson continues its monumental ride into the future by revealing...

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We now have the RUSHMORE Tri-Glide Ultra available for you to test-ride. Engineered and thoroughly road tested by Harley-Davidson as a whole with every inch integrated for comfort, confidence and...

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Tue, 21 Jul 2015

On 11th July the administration and accounts team from Blade Motorcycles donned 'hot' pink camouflage to take part in Pretty Muddy cancer research charity event at Cheltenham Race course. Completing...

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The South of England Rally moves to a new home for 2015, The Hickstead Showground at Haywards Heath, West Sussex. Having been unable to find a new home in time...

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That unmistakable roar, the head-turning looks, the sense of owning the road. There are many motorcycles out there, but very few evoke the feelings of a Harley-Davidson®. From discovering more...

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Thu, 25 Jun 2015

Thank you to everyone for there support at our 2015 Cheltenham & Oxford Harley-Davidson® Summer Open House. It was a fantastic weekend to celebrate an American Icon. We think...

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Owning a Harley-Davidson® motorcycle will always give you more. And we’re not just talking about the feeling. We’ve gone a step further, so now it’s even easier to express...

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IMPORTANT CUSTOMER INFORMATION Due to the abolition of the paper counter part of the UK driving licence there is now a new process in place for any customer wishing to...

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Mon, 15 Jun 2015

Join H-D® for a double header of bands and bikes at the world famous Harley-Davidson® 24th H.O.G.® european rally in Puerto Sherry, Spain. Demos & self guided tours, Chapter...

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Fri, 29 May 2015

Blade Motorcycles are proud to be part of the Gloucester Motor Show this year, which is being held at Highnam Court, Highnam, Gloucester on the 6th and 7th of...

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With zero deposit and monthly repayments of £129 a month for an Iron 883, you could be riding your dream bike sooner than you think. Check out some examples...

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After a long winter, the riding season is finally starting… To celebrate, we’re going to kick it off with one hell of a ride. Whatever your plans are for...

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Fri, 27 Mar 2015

Is your ride missing that little finishing touch? A Sissy Bar and Rack? A Sundowner Seat? A Detachable Screen? All for a more comfortable trip. A Daymaker or LED Headlamp to extend your riding...

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Thu, 26 Mar 2015

The time is here again to get your bike out from its wintery hibernation and start prepping them for a long sunny summer of riding. Why not book in for...

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Harley-Davidson® heritage meets new materials and finishes in the latest Black Label collection. The modern styling with a worn and washed feel is pure comfort. To celebrate our Dark Custom™...

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Tues, 24 Mar 2015

The best selection of used H-D® around… We have been busy buying as many used Harley-Davidson® motorcycles as we can and with our March “15” plate part exchange we are...

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You can with a £500 dealer contribution and free restrictor kit for an A2 licence if required, let Blade Group Harley-Davidson® give you that first kick ass ride! Buy a...

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This is a celebration of what we call Dark Custom™. What’s that? Well it’s not just a bike, it’s an attitude expressed by machines that have been stripped back,...

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Tue, 03 Mar 2015

It is the 90th Anniversary of the Teardrop tank from Harley-Davidson and we have decided to honour this anniversary with a tribute Softail Slim. The Softail Slim already has genuine...

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It’s that time of year again… Here at Oxford and Cheltenham Harley Davidson, we’re offering TLC and Winter Storage for your pride and joy and this is how it works. 1....

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Gift Wrapping Service It's a wrap...... Take the stress out of treating someone with our Gift Wrapping Service. Either order the kit for you to wrap yourself or simply leave it...

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It's that time of year again where everything starts getting a little bit dark and damp, don't hide away in the garage, kick winter in to touch by being...

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Ride a new Harley-Davidson 883 Iron or 883 Superlow for only £99 a month Every dreamed of the open road? The desire to just get up and go. Well just...

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Thu, 28 Aug 2014

The New 2015 Harley Davidson range is here with some fantastic new models and upgrades to our existing motorcycle range. Here are some of the highlights: Street Glide® Special The new Harley-Davidson®...

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Tue, 23 Sep 2014

Riding in jeans is something we’ve all done; they're easy, durable and look good. But did you know that your regular jeans have an abrasion resistance of just 0.6...

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Special launch event Thursday 9th October… We recently gave you a sneak online preview of what you can look forward to from the model line-up next year. Between the Road...

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The legend of the Bell… Life has many mysteries that have no apparent solutions. One of these is Evil Road Spirits. They are little gremlins that live on your bike....

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Thu, 24 Jul 2014

Ever looked at the Harley Parts and Accessories book, it's packed fully of customisation ideas for your Harley Davidson. Although it probably leaves you scratching your head as to...

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UPDATE: We now have in many Harley Dealer T-Shirts from the Oxford Harley Davidson Store! In every Harley owners wardrobe is an old favourite Harley Davidson Dealer t-shirt; the one...

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Firstly a big thanks you to all the chapter members and customers who supported this great event. Oxford Harley-Davidson hosted an open house event on the 12th and 13th...

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Firstly a big thanks you to all the chapter members and customers who supported this great event. Cheltenham Harley-Davidson® hosted an open house event on 6th July to celebrate...

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Jamie Whitham visited us recently and did us a quick dealership review click here to view the video... Cheltenham Harley-DavidsonĀ® Oxford ...

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Mon, 17 Mar 2014

Oxford Harley-Davidson now boasts two Harley-Davidson Master Technicians. Steve achieved Master Technician status last year, after being with Oxford Harley-Davidson for 4 years. Previously, he worked at Silverstone Harley-Davidson and...

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Harley-Davidson® has today announced three new models and we will be unveiling them in dealership at a launch evening on Thursday 20th March. The mid-year release of the retro-cool...

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Tue, 18 Feb 2014

Once you’ve experienced half a tonne of Iconic Milwaukee muscle, everything else in life suddenly seems a bit, well- bland. You look at the knobs on your cabinet doors,...

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Our prayers have been answered here at Cheltenham Harley-Davidson with the arrival of the much anticipated Genuine Collection! The Genuine Motorclothes Collection offers an H-D Heritage look with styles that...

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Cheltenham and Oxford Harley-Davidson are delighted to announce there official appointment as one of the few UK ‘Tri-Glide’ dealers. This appointment sees both dealerships offering for sale a limited number...

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Tue, 03 Sep 2013

Join us on Thursday 12th September for the VIP Launch event at Cheltenham and Oxford Harley-Davidson from 6pm until 8pm followed by our National Launch event on Saturday 14th...

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Wed, 21 Aug 2013

Project RUSHMORE Harley-Davidson recalibrates the expectations of road-eating touring riders through Project RUSHMORE, and effort backed by thousands of riding miles and unprecedented rider and employee input. Project RUSHMORE produces...

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Wed, 21 Aug 2013

The road trip. The freedom to travel at one’s own pace and direction is a part of the American psyche. It’s the itch we all need to scratch, and...

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Wed, 21 Aug 2013

When it comes to motorcycle control, more is always more. To that end Project RUSHMORE delivers 2014 Harley-Davidson Touring and Trike models with more power, improved headlamp performance, and...

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Wed, 21 Aug 2013

Science and experience come together in the Project RUSHMORE effort to improve rider and passenger comfort of the Harley-Davidson® Touring and Trike motorcycle models. The Project RUSHMORE team analysed...

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Two new Boom! TM Box infotainment systems developed by the Harley-Davidson Project RUSHMORE team deliver eye-popping, ear-pleasing audio performance and a comprehensive suite of information technologies. Engineered to meet...

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Wed, 21 Aug 2013

Respect the heritage, but move it forward. That was the mission of the Project RUSHMORE team tasked with restyling the 2014 Harley-Davidson Touring and Trike models. Form and function...

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We have just added some fantastic discounted Harley-Davidson Motorclothes to our online store. There are some never to be repeated end of line items of Harley clothing where you...

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We’ve got a new home We’ve been extremely busy over the last few months organising the relocation of our showroom to its brand new home on Princess Elizabeth Way –...

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As the evenings get shorter, the amount of time we have to head out on the bike after work is limited. We’ve all done it, set out on a...

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Have you seen the latest range of Harley-Davidson boots? We have added the entire range of amazing Official Harley-Davidson® Boots so you can buy easily onine. There's something for every...

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Did you know Harley-Davidson® have a range of Official Licensed Home Decor and Game room products for your home? Inspired by the timeless styling and rich heritage of Harley-Davidson®...

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The UK's No.1 Used Bike Buyer... Whatever the reason you have decided to sell your bike UK Bike Buyer can help. Fast Cash, Guaranteed best prices, Instant Decision and our nationwide...

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